Google tests Call for Me to make business calls for Pixel 11 users

Google is testing Call for Me, an experimental feature that lets Gemini call businesses and service providers on users’ behalf. It can check product availability, make reservations, reschedule appointments and place items on hold. Gemini uses the user’s own phone number, identifies itself as an AI, navigates automated menus, waits on hold and handles the conversation; users can follow a live transcript and take over at any time. The feature can also share personal information that users have approved.

According to TechCrunch and Wired, Call for Me is initially available in the U.S., in English, to Pixel 11 owners with a Gemini subscription who are enrolled in the Google Phone app’s public beta. Google says it started the test at a small scale because real-world conversations are unpredictable. The company says Gemini should politely end a call when a business cannot fulfill the request and will not call emergency services.