Google announces more visibility for links and news in AI search results
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Google announced changes to AI-generated search results to give more visibility to news links and other websites. According to g1, contextual links will appear more often and higher in the responses, while a carousel of related articles, with headlines and images, will be expanded globally just below the AI-generated Overview. The system may also prioritize websites users have selected as preferred sources and include relevant content from social networks and forums.
Tecnoblog reports that the update will also include a “dive deeper” section with prominent links and changes to the page layout before the standard results. The move comes after complaints from publishers and companies about declining traffic caused by answers presented directly in search; Google did not say what impact it expects the change to have on site visits.
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The change could alter how publishers and other websites compete for attention within AI-generated results, but its effect on visits remains uncertain: Google did not disclose the expected impact. It also responds to publishers’ complaints about declining traffic.