Google launches Universal Cart in the US through Search and Gemini
🎧 Listen to this story
Google has made Universal Cart available to users in the US through Google Search and the Gemini app. The tool lets shoppers collect products from multiple retailers in one cart, track their shopping progress, and receive notifications when prices drop or out-of-stock items return. Google says it can also find promotional codes and consider credit-card perks when helping users choose how to pay.
Users can pay with Google Wallet or transfer items to a retailer’s own cart. According to TechCrunch, checkout is tied to Universal Commerce Protocol (UCP), Google’s open standard for connecting AI agents and retailers across different parts of the shopping journey. Google previewed the tool at its Google I/O event in May; it plans to integrate Universal Cart with Gmail and YouTube, but has not provided a timeline.
Why it matters · editorial interpretation
Universal Cart could reduce the fragmentation of online shopping by bringing products, alerts and payment options from different retailers into one flow. Because checkout depends on the open UCP standard, the tool also ties this experience to connections between AI agents and retailers, although no timeline has been provided for Gmail and YouTube integration.