November 15, 2026 Understand what changes. Find what to use.

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Samsung expands Pyeongtaek chip hub amid demand for AI memory

Samsung is expanding its semiconductor manufacturing complex in Pyeongtaek, South Korea, to meet growing demand for memory used in AI systems. According to MIT Technology Review Brasil’s report, three factories operate around the clock, a fourth is coming online and construction of a fifth resumed after being halted during the downturn in memory-chip demand in 2024.

Samsung expects demand for memory chips to continue growing rapidly through 2028. The expansion comes as the South Korean company seeks to regain ground in the high-bandwidth memory market, where SK Hynix has taken the lead, while TSMC dominates contract semiconductor manufacturing. The complex covers an area roughly the size of Central Park in New York and employs thousands of construction workers.

Why it matters · editorial interpretation

The fifth factory’s restart and the broader expansion indicate how demand for memory used in AI systems is influencing industrial capacity decisions. The move also comes as Samsung seeks to regain ground in high-bandwidth memory while SK Hynix leads that market.

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