November 13, 2026 Understand what changes. Find what to use.

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Oura announces $625 million acquisition of Counsel Health

Oura announced its acquisition of Counsel Health for $625 million. The platform combines a chat-based medical experience with access to licensed physicians and was integrated into the Oura app in June. The companies plan to expand the partnership across preventive, acute, specialty and chronic care, while Counsel will continue serving existing and new enterprise partners. Counsel CEO Muthu Alagappan will become Oura’s chief clinical AI officer, along with the company’s 70 employees, Bloomberg reports, as cited by TechCrunch.

The deal comes weeks after Oura indefinitely postponed an IPO that could have been worth up to $2.2 billion, citing “uncertainty in the IPO market.” Oura also said its revenue grew 153% year over year to $533 million for the quarter ended September 30, reaching approximately $1.75 billion for fiscal 2026. The acquisition is expected to close before the end of 2027.

Why it matters · editorial interpretation

The acquisition expands Oura’s bet on combining its app with chat-based medical care and licensed physicians, while Counsel will continue serving enterprise partners. The deal also puts the company in a different position after its IPO was indefinitely postponed, according to figures disclosed by Oura and reported by Bloomberg via TechCrunch.

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